All About The Numbers 

Over 65 Units Open To Date.

Thanks to a proven model, strong growth strategy and an executive leadership team made up of experienced industry veterans.

KEY INDICATOR OF SUCCESS IS EXISTING FRANCHISEE GROWTH
 

One key indicator of brand success is reflected by the unit growth of its existing franchisees.

Double R Restaurant Group, LLC and Cojak Holdings, LLC are two of the largest Another Broken Egg Cafe franchise groups. Over the past several years, each group has continued to open new cafes, or acquired existing ones in their respective areas. Both franchise groups are planning to open additional locations in the future.
 

 

Poised for Rapid Expansion

As one of the fastest growing breakfast, brunch and lunch concepts in the country, Another Broken Egg Cafe operates under the philosophy that “Nothing Short of Right is Right.” Our experienced leadership team, coupled with our extensive hands-on training program and our time-tested operations processes and procedures, have shaped a successful brand that continues to flourish and expand in markets around the country.

 

Available Markets

 

 

 

At Another Broken Egg Cafe, our goal is to be the best breakfast, brunch and lunch restaurant in the United States. Breakfast is big business today, with over 50% of consumers ordering breakfast foods from food-service establishments more often than when compared to one year ago. One out of five consumers report ordering brunch more often than compared to one year ago.
 

We put a lot of culinary emphasis on our Brunch Specialties menu which features numerous Southern-inspired brunch favorites, including Eggs Blackstone Benedict, Shrimp ‘n Grits, Louisiana Crawfish Skillet and our unique spin on Chicken & Waffles, served with our very own house-made chipotle honey.  

Source:  RESTAURANT BREAKFAST AND BRUNCH TRENDS, US - JULY 2016

 

ALCOHOL OFFERS SOME OF
THE HIGHEST MARGINS IN THE INDUSTRY

As the largest national daytime cafe brand that serves alcohol at all of our locations, the cocktail menu at Another Broken Egg Cafe features a wide variety of hand-crafted options, including our award-winning ABE Famous Infused Bloody Mary and our Orange Mimosa. Both are available by the glass or by the pitcher. A recent study cited that 31% of consumers 21 and over agree it is acceptable to order alcoholic drinks during brunch. Alcohol offers some of the highest margins in the food-service industry, with bloody marys, mimosas and bellinis being the most commonly associated cocktails served with brunch.

Source: RESTAURANT BREAKFAST AND BRUNCH TRENDS, US - JULY 2016

 

 

 

DEMOGRAPHICS

 
Another Broken Egg Cafe® appeals to an affluent, educated customer base with a slight female skew. Our chef-inspired menu includes a variety of sweet and savory premium quality entrées created to please every palette, including the most discriminating ones. Our Sensible Selections menu has a breadth of great-tasting entrées for those looking for healthier choice options.  We also offer a large selection of gluten-friendly options and our kids’ menu is sure to delight even our littlest guests.

 

 

 

 

Nearly half of the guest base dined at Another Broken Egg Cafe® an average of 3.3 times within the past month. A total of 14% of the guest base dined at Another Broken Egg Cafe® a total of 10 times in the past 30 days.**
 
 

Recent research also indicates that 21% of all guests are first-time users of Another Broken Egg Cafe®, and based on their positive experience, they are more likely to  recommend Another Broken Egg Cafe® to others.**

 

 

 
** Source: Alexandar Babbage Research Study, March 2016

Like others in the Daytime Cafe Category, Another Broken Egg Cafe® appeals very favorably to the older guest base who enjoys dining out for breakfast, brunch and lunch.
 

But, unlike other concepts in the category that are having to spend considerable time and money revamping their menus and decor to attract Millennials, a recent research study confirmed that the unique menu, atmosphere and food quality at Another Broken Egg Cafe® is equally appealing to this younger guest base. This ensures Another Broken Egg of America, Inc. is well-positioned for growth in the years ahead.**

 

** Source: Alexandar Babbage Research Study, March 2016

 

 

 

Additional Revenue Streams

Another Broken Egg Cafe® is the only daytime cafe with 65+ locations to offer a full-service bar with the potential to appeal to a broader demographic guest base and the opportunity to generate additional sales and profits.  

 

Another Broken Egg Cafe® also offers the opportunity to drive incremental revenues via catering, private dining and after-hours events. 

What does it take?

 

  • The personal passion truly needed to deliver the great food and great hospitality to your guests and to embrace the proven systems and processes we’ve designed and put in place to help ensure your success.

Franchise Fees

 
 

$50,000

Franchise Fee 1st Cafe

$35,000

Additional Cafe Fee

5%

Royalty Fee

1%

Advertising Fund

2%

Local Store Marketing

 

 

The estimated initial investment costs range from $510,600 - $1,190,000.

Financial ability to open a minimum of 3 locations over 5 years.

Preferred net worth: $1.5MM.
Please refer to to Item 7 of our Franchise Disclosure Document (FDD) for more details.

An Award-Winning Franchise Concept

 

2017

Top 500 Leading US Chain Restaurants

 

2000 - 2016

16 Years Running - "Best of the Emerald Coast" for Breakfast

 

2013, 2014

Top 500 Growth Franchises

2015

#354 in 36th Annual 500

 

2012, 2013, 2015

Future 50 - One of the Fastest-Growing Small Chains in the US

 

 

The FARE Leaders in Foodservice Award
2017 Full-Service Restaurant

 

2017 TOP 200+

 

READY TO LEARN MORE

Complete our franchise inquiry form to request more info.

 

 

Contact Us!